Mobile + Ability = Mobility

Kristen Yarmey-Tyluutki, University of Scranton, says of students: only 11% of students with web-capable devices use them for course-related activity. Here’s what students do, and what we need to provide:
1. students explore for background info:; iphones do it fine; but which sources will be used? We need to know what apps are available and recommend them to students. We need to find a way to subsidize the cost of some apps, just as we pay for databases.  We need to identify authoritative ones and recommend them. (world factbook)
2. know what you need, construct effective searches. These tools (QR, photo, locations, sounds) enable us to create specialized searches for students; taking notes (Margins – book id, comments, quotes; delicious, facebook apps) – we need to let students know about these tools.
3. extracting information: will students be capable of deep reading, and not be interrupted/distracted by incoming textx, calls, etc.?  Web sites need to be optimized for mobile; especially the small print (contact us). Synthesize ideas into new concepts; small screens chunk info – some concern that students may not see the big picture, and come away with only a superficial understanding. Course management software needs to be optimized for mobile (blackboard)
4. Students need to manipulate info and move it from one platform to another.  Dropbox can sync between phone and computer.
5. etiquette, ethics, integrity, plagiarism – we need to teach students to manage their online identities. Students are constantly communicating with others, not just students and faculty. It’s so easy to manipulate info -makes it harder to identify what’s yours.

New themes in info lit: Collaborative work – standards focus on individuals, but students work in groups.
Integrated literacies: original standards separated techlit from infolit; we need to integrate them with soclit, and medialit into multi literacies. Include IT staff and student services staff into our work.
Continuous partial attention: we need to acknowlegde it and look for ways to deal with it: how technology affects us.

Some things we can do with an idea, a plan, and a smartphone:

Greg Cunningham, CEO and Technical Lead, Boopsie: Don’t think just about putting your catalog on a mobile platform; think about what people want to do and program for that. They don’t have a lot of time, you don’t want to lose them.  85% say they’ll try 2 times or less, and if unsuccessful, will never come back. This is a “native” phone application, not a dumbed-down web application.  It’s faster and finds books in WorldCat using a mobile interface.

Nancy Dowd Director of Marketing , NJ State Library, says of mobile marketing vis SMS: By registering a shortcode, developing a list of keywords and crafting autoresponses, library patrons can text the library for information on a variety of topics: calls to action, publicizing programs, hours and locations, and more. There are some obstacles:  sign-up resistance, parental filters that prevent teens from signing up, need for constant reminders and incentives. NJ uses Gold-Mobile for its text marketing service, and responses can be exported for reports.


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